The Florence Residences
Hougang Avenue 2 · District 19 · Outside Central Region (OCR) · 99 yrs lease commencing from 2018
The Florence Residences is an apartment development in District 19 (OCR). Based on 748 URA-recorded transactions from 2021–2026, its median price is $1,265,500, with prices moving about 1.5%/yr and a gross rental yield near 3.3%.
The verdict · for an investor
The Florence Residences · Apartment · District 19 · Leasehold
The Florence Residences is a mixed picture — a real case, with real caveats.
There's a genuine case here, but weigh the caveats below before you commit — the fundamentals and the record don't all point the same way.
Why it's pushing up
What matters most for you
- Convenient — MRT about 12 min on foot; 5 supermarkets, 3 food & retail spots nearby.
- Rentable — ~3.3% gross yield; transport and schools nearby keep tenants coming.
And what makes it better
- 2-bed, 3-bed, 4-bed, 5-bed have risen since 2021.
- A Primary-1 priority school within 1km — a real family draw.
- Inside Punggol Digital District — a government-committed long-term catalyst.
What's holding it back
- The 1-bed has lagged (−5.3%).
- MRT is a real walk — Kovan MRT, about 12 min.
- The market's near the top of its cycle — mind your entry price.
Should I buy?
There's a case — weigh the caveats first.
Rental yield
gross, on this project
Priced vs nearby
mid-priced for the immediate area.
Independent research, not advice. A fair price still isn’t automatically a good buy — the call is always yours.
Pick your exact unit — then check your price
Your unit’s exact size
Every real size that has sold here (URA caveats). Pick yours — or the closest.
What 635 sqft (2-bed) units go for here
The price they’re asking
Type the price they’re quoting — we’ll judge it against what this exact size really sold for. No opinion until you do.
Recent 635 sqft sales
What it rents for — and if that works
The rent you’d get
The price to fight for — and the endgame
No agent, no listing, no one paying us — so we’ll say it plainly, whichever side of the table you’re on, for the size you picked.
If you’re buying
≤ $1.14M
Aim at the middle or below. A patient buyer has been getting closer to $1.10M.
If you’re selling
~$1.19M
List at the top of fair; realistic close is $1.14M–$1.15M unless it’s a high floor.
Why no rush either way: Seller’s Stamp Duty means a buyer can’t sell penalty-free for ~4 years — so you’re holding regardless. That’s your leverage to negotiate down now, not overpay.
The reality check — does the gain even make sense?
Our blunt read: ~$183k over 10 years at this project’s own pace. It works — but forward from a cycle top, treat it as a maybe, not a promise. This is our own POV, not a forecast — the pace is the project’s own (~1.5%/yr), and past pace never promises the future.
Built from URA transactions for The Florence Residences — an opinion to decide and negotiate with, never a valuation and never financial advice.
If you’re buying — the outlook
The Florence Residences
Outside Central Region (OCR) · District 19 · ~$1,903 psf · 3.3% yield
Prices are near the top of the cycle, and the government is still cooling it — but cheap loans and steady immigration are holding them up. For The Florence Residences, its own prices are still climbing. Over a 4-year hold, expect modest growth — not a big jump.
On balance, the wind is leaning to your favour.
What it means for you: At ~$1,903 psf, The Florence Residences is priced about level with similar new projects nearby — no bargain, but you're not overpaying versus its peers. Its own prices are only creeping up (~1.5%/yr over ~5 years). You'd also be buying near the top of the cycle, so entry price matters. So — negotiate, don't overpay, and plan to hold past the 4-year stamp-duty window before selling.
The signals behind it
Dots show how much weight each one carries.
Holds prices back
Prices are near the top — up 33% in 5 years, well above the 4.6%/year long-run pace. Less room left to climb.
Supports prices
The Florence Residences's own prices are still climbing — about +4% in the latest year of sales.
Holds prices back
The suburbs (OCR) grew fastest since 2004 — a lot of that gain is already in, so there's more risk it cools from here.
Holds prices back
The government is still cooling the market — the latest was SSD back to 4 years at 16/12/8/4% (2025). That caps how fast prices can run.
Supports prices
Loan rates are cheap right now (~1.08%) and falling. Easy to carry — which supports prices, but also means more buyers competing with you.
Supports prices
Against salaries, prices aren't expensive by past standards — people can still afford to buy.
Supports prices
Lots of new people keep moving to Singapore (non-residents up ~16% over 5 years) — steady demand for homes and rentals.
About neutral
A moderate amount of new supply is coming to this district (~1,972 units, from 2027).
Supports prices
New launches in this district are selling well — 4 recent ones are around 96% sold, so buyer demand here is healthy right now.
Holds prices back · small effect
The government keeps releasing a lot of new land (~9,200 units this half-year) — more future supply that can weigh on prices years down the road.
About neutral · small effect
Foreign buyers are almost gone since the 60% tax (~1.4% of buyers), but the suburbs never leaned on them — so it barely affects you here.
About neutral
Rents at The Florence Residences have been flat over the last couple of years.
Supports prices · small effect
There's more CPF money sitting ready to put toward a home than a few years back — a small support in the background.
Supports prices · small effect
The economy is growing (5% last year) and jobs are steady (1.9% unemployment) — no alarm bells.
Supports prices · small effect
Building costs are high (up ~39% since 2010) and still creeping up — developers can't build cheap, which puts a floor under new-launch prices.
Built from real public data (URA price index back to 1975, plus rates, immigration, rents, the economy). It prepares you — it never promises a price.
How far could it go — and when?
Is the price high? ~$1,903 psf is ~4% above similar nearby projects (~$1,832). about right
(The whole suburbs average is ~$1,534 psf — but that lumps in older stock, so we compare like with like, not against that.)
What’s realistic here? Its own record and its real neighbours — not the market.
The Florence Residences has grown ~1.5%/yr over ~5 years. Similar nearby: Chuan Park 1.9%, Riverfront Residences 4.2%, Affinity At Serangoon 1%, Kingsford Waterbay 1.9%, Sengkang Grand Residences 4% — a 1–4.2%/yr spread (most around 1.9%).
You can’t sell for ~4 years without a penalty. Seller’s Stamp Duty is 16/12/8/4% in years 1–4, then 0% — so the honest question is what happens from year 4 on.
What price per sqft are you hoping to sell at one day?
Our own read, not financial advice. We don’t predict a price — we show what your target would need, and when, against what this project and its real neighbours have actually done.
Median price
$1,265,500
2021–2026 (URA)
Appreciation
1.5%/yr
median trend
Gross yield
3.3%
~$5.27/psf rent
Lease
~91 yrs left
leasehold
The Florence Residences median price per sqft, by year
Median PSF of actual URA transactions each year, with year-on-year change.
Does The Florence Residences fit your budget?
GrowKaki models the real take-home — net of stamp duty, agent fee, mortgage interest and CPF — for the exact unit your budget reaches, then hands you to an agent when you’re ready.
Plan your purchase →Units for sale at The Florence Residences
Questions people ask about The Florence Residences
Is The Florence Residences freehold or leasehold?
The Florence Residences is on a 99-year lease that began in 2018, so about 91 years remain. It sits in District 19 (Outside Central Region (OCR)).
How much does The Florence Residences cost per square foot?
Recent transactions at The Florence Residences are around $1,903 psf. Across its record, transacted prices range from $720,000 to $3,420,000.
Which primary schools are near The Florence Residences?
Within 1 km (top Primary 1 priority): Xinmin Primary School (0.64 km), Montfort Junior School (0.84 km), Holy Innocents' Primary School (0.89 km). Within 1–2 km: Xinghua Primary School, Yio Chu Kang Primary School, Hougang Primary School. Distances are straight-line — the basis MOE uses for P1 priority.
Which MRT station is nearest The Florence Residences?
The nearest MRT is Kovan MRT, about 800 m away (straight-line).
Has The Florence Residences gone up in value?
Across 748 URA-recorded transactions (2021–2026), prices at The Florence Residences have moved about 1.5% a year on average, with a gross rental yield near 3.3%. That is a past record, not a forecast.
What condos are comparable to The Florence Residences?
Within a short walk: Kovan Regency, Stars Of Kovan, Kovan Residences, The Tembusu, Kovan Melody. These are the honest yardstick for its price and growth — closer and more alike than any whole-market average.
Is The Florence Residences a good buy?
The Florence Residences sits in Outside Central Region (OCR). Whether it is right for you depends on your budget, purpose and holding period — GrowKaki models the net take-home after stamp duty, agent fee and CPF. This is independent research, not advice, and a fair price is not automatically a good buy.